Tailgate Tour Takes Ethanol Message to College

Domestic Fuel - Alternative Fuel News
Posted by Cindy Zimmerman

The Ethanol Promotion and Information Council is taking a fun and educational message about ethanol to college campuses this fall as part of the 2008 FOX Tailgate Tour presented by Ford and Sirius Satellite Radio.

The 14-week road trip to this season’s biggest college football games offers unique promotional opportunities for EPIC, according to marketing specialist Jennifer Powell.

“College students are an untapped audience for ethanol. They’re educated and often focused on environmentally friendly issues,” said Powell. “Our messaging will tap into the environmental and economic benefits of ethanol, encouraging them to become ethanol fans for life.”

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Ethanol industry at crossroads as EPIC holds first meeting

BrownfieldNetwork.com
Thursday, June 5, 2008, 3:35 PM
by Peter Shinn

The first ever Ethanol Promotion and Information Council (EPIC) annual meeting takes place Thursday and Friday at Omaha's Qwest Center. The event comes as the industry is fighting back against its critics and U.S. policy makers face serious questions about the future of government support for corn-based ethanol.

EPIC members include the nation's largest ethanol producers. And EPIC Executive Director Toni Nuernberg told Brownfield Wednesday the industry quickly banded together to counter a well-funded public relations campaign against the renewable fuel. But emphasized the ethanol industry is going to have to keep sticking together as it continues to grow.

"I'm just really excited about the future and the unity of the industry," Nuernberg said. "But it is very important that we remain unified and we continue to work together."

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Ethanol Promotion and Information Council Announces "Fuel the Change" Video Contest Winner

GrainNet.com
Date Posted: May. 28, 2008

Omaha, NE—Consumers speaking to consumers about the benefits of using ethanol as an energy option in America; that’s the objective of a recent video contest titled “Fuel the Change,” sponsored by the Ethanol Promotion and Information Council (EPIC).

Contestants were challenged with producing a 30 second spot that focused on the advantages of using ethanol, and specifically how ethanol is benefiting the environment.

This year’s winners were Jeff Mahoney and Ryan Darnst of Los Angeles with a video titled “Corn in the USA.”

The winning video highlights the value of using renewable fuels like corn ethanol to power our lives.

This video and the four category winners can be viewed here.

“Consumers are being targeted with a tremendous amount of misinformation regarding the impact ethanol fuel production is having on our economy,” said Toni Nuernberg, executive director for EPIC.

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