Synth Pop: Will “video kill the radio star” and synthetic fuels at popular prices replace first-gen biofuels, and when?

Biofuels Digest
December 04, 2009 Jim Lane

In this years’s Hot 50, there’s one unmistakable trend: synthetic biology companies developing drop-in, renewable fuels at popular prices. “Magic bugs” from Amyris, LS9, Gevo, Qteros, Joule Biotechnologies, Synthetic Genomics and Virent, among others, are the backbone of the Synth Pop movement in bioenergy.

Where will it take us, and when? A profile in Genetic Engineering & Biotechnology News and news from Amyris that they are buying into ethanol operations in Brazil to get a hold of low-cost sugars, tell a part of the tale. Will Synth Pop replace first-gen fuels – will video kill the radio start – and when, and how?

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