Pro Hockey Team To Host 'Ethanol Awareness Night'

Kearney, Nebraska’s Tri-City Storm hockey team is planning to host an “Ethanol Awareness Night” in conjunction with a February home game, according to the United States Hockey League (USHL).

The Friday, Feb. 8 hockey game will be designated as Ethanol Awareness Night. Sponsors in support of the game night event will be on hand to visit with fans about the impact of ethanol on the community. The promotion is being endorsed by the Nebraska Ethanol Board.

“A Storm hockey game provides a unique platform to reach a captive audience, and many companies have found this avenue as a means to display or convey a mass marketed message,” said team vice president of operations, Greg Shea. “We have many fans and business partners that are connected in one way or another to the agricultural community, and thus we intend to use our home games from time-to-time to generate interest and enthusiasm about topics that impact our local economy.”

Domestic Fuel, Nov. 9, 2007